Lisa Nakano
Research Director, Account-Based Marketing and Customer Experience

Twitter@lisanakano

Lisa NakanoLisa is a customer experience and insights thought leader with more than 20 years of experience working in global organizations, with an emphasis on the high-tech software, hardware and telecommunications sectors. She has successfully led customer experience, customer insight and customer marketing initiatives designed to deepen knowledge of customers, increase loyalty and improve business results. Lisa has particularly focused on developing ground-up programs and organizations to execute strategies to drive the voice of the customer deeply and broadly into organizations.

Prior to joining SiriusDecisions, Lisa served as director for global customer experience at Equinix, the world’s largest global datacenter and colocation provider, where she led the customer insights, customer advisory board, customer advocacy, customer communications and customer escalation programs.  Lisa was also director for global customer experience, loyalty and insights at Polycom, a leading video conferencing, voice conferencing and telepresence company. While at Polycom, Lisa was responsible for establishing the customer and partner experience programs, including establishing a network of customer loyalty champions supporting a variety of customer experience and retention initiatives.

Lisa’s experience also includes 10-plus years as the principal of Listen Program Management, a consulting firm specializing in establishing, organizing and optimizing customer experience programs.  Her clients included Symantec, Business Objects, Cadence Design Systems, Oracle and Marimba.

Lisa received a BA in public relations and marketing from San Jose State University in San Jose, CA. She is Net Promoter® certified.

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