John Neeson
Managing Director & Co-Founder

Twitter @jneeson

John NeesonJohn is a well-recognized thought leader in business-to-business marketing. He, along with Richard and their research team have developed many of the best practice marketing models used in the industry today. John has more than 27 years of experience focused on marketing, product development, sales management, communications and general management for a variety of businesses and industries.

Prior to founding SiriusDecisions 13 years ago, John was chief executive officer of Skila, a SaaS provider of business intelligence solutions for the pharmaceutical, medical device and biotechnology industries. John also spent 12 years at Gartner Group as a member of the company’s senior management team, holding positions that included vice president of sales, senior vice president of worldwide marketing, and executive vice president and general manager of the Technology Provider Group. John, along with Richard was one of the five officers of the company. He was instrumental in helping Gartner grow from $15 million in yearly sales to $800 million through the development of the company’s brand strategy and the creation of concepts such as Enterprise Resource Planning, an industry term used today. While at Gartner, John played an active role in more than 25 acquisitions and investments. John began his career at 3M Corporation in the Media Services division where he was a consultant.

John served as a board member for Jupiter Communications, and also has been an advisor to several start-up companies. John is currently a board member for Avalere Health. He is founder of ExecutiveEdge magazine, a joint venture between Gartner Group and Forbes. John also speaks frequently at industry events.

John received a BA in economics from Ithaca College.

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