ROI Winner Category: Account-Based Marketing

Nick Panayi
Vice President of Brand, Demand and Digital Marketing, DXC Technology (formerly CSC)

Nick Panayi

Nick is Vice President of Brand, Demand and Digital Marketing at DXC Technology (formerly CSC). He has been with the company for 6 years and his specific areas of responsibility include digital/website marketing, global brand management, social media, global demand center, marketing programs, pursuit marketing, and digital sales tools. Nick’s 25 years of experience in the technology industry includes a variety of management, strategic planning and marketing roles with a pioneering online services firm, Avaya, Hewlett Packard Enterprise (previously Compaq Corp), and a marketing-as-a-service company. Nick was named to the list of “2013 Top 25 Digital Marketers” by BtoB Magazine. He has a Bachelors in Marketing and an MBA in Management from Fairleigh Dickinson University and works out of CSC HQ in Tysons, Virginia.

Dorothea Gosling
ABM & Pursuit Marketing CoE Lead, DXC Technology (formerly CSC)

Dorothea Gosling

Dorothea is part of DXC Technology’s (formerly CSC) Global Brand, Demand and Digital Marketing Team, and leads the global ABM & Pursuit Marketing Center of Excellence. She has been practicing ABM for nearly ten years, and has pioneered the use of several emerging ABM technology categories in her ongoing pursuit of ABM excellence. She has deep expertise in large deal marketing, marketing strategy, stakeholder management and all other aspects of integrated marketing and communications planning and execution. Dorothea has won multiple awards for her ground-breaking work on ABM and is a recognized thought leader on the subject, regularly speaking at industry events and forums. She is based in Zurich, Switzerland.

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