Analyst Picks: Marketing Operations Leader

The b-to-b marketing operations leader must reconcile inconsistent analytics across marketing and sales functions to show marketing’s effectiveness and drive improved performance. Craig Moore, service director for Marketing Operations Strategies, has hand-selected these sessions to provide marketing operations leaders with the insights and strategies they need in today’s data-driven and highly accountable marketing organizations.

See Craig’s recommended track sessions below, and click here to view full session details.

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