Analyst Picks: Demand Marketing Leader

The demand marketing leader drives awareness and interest in the organization by leveraging inbound and outbound tactics. Monica Behncke, Vice President and group director for Demand Services, hand-selected these sessions to provide demand marketing leaders with the insights they need to develop an effective demand creation strategy.

See Monica’s recommended track sessions below, and click here to view full session details.

Wednesday, May 2 Session: Focus:Presenter(s):
4:00 pm The Evolution of Scoring: Considerations for Today (Repeat) Operationalize, OptimizeErin Bohlin, Laura Cross