TOP TRACK PICKS FOR THE Communications Leader

The communications leader strengthens the effectiveness of internal communications efforts and utilizes influencers to improve a brand’s sentiment. These sessions are hand-selected by our service director, Erin Provey, to provide communications leaders with the tools they need to drive strategic insight and impact within their organizations.

See Erin’s recommended track sessions below, and click here to view full session details.

Wednesday, May 25 Session: Focus:Presenter(s):
1:30 pm Modernizing Communications to Rev the Revenue Engine AdoptJulie Ogilvie
2:20 pm Third-Party Influencers: Sales and Marketing’s Secret Weapon OperationalizeJulie Ogilvie
Thursday, May 26 Session: Focus:Presenter(s):
1:00 pm Customer Advocacy: Its Impact on Demand Creation AdoptJennifer Horton, Lisa Nakano
1:50 pm The Anatomy of a B-to-B Marketing Plan OperationalizeCraig Moore, Marcia Trask
2:40 pm Aligning Customer Marketing and Customer Success Adopt, OperationalizeBob Peterson, Lisa Nakano